For any business, it is very important to have a strong social media presence. Social media not only generates a positive impact on search engines but also increases the conversion rate of your business. Social media networks are the great platforms for the connecting with the audience. In these platforms, you can directly interact with your readers and get their feedback. Social media management is the most sensitive as well as a crucial matter of subject in Search engine optimization.
If you are a beginner in this, then you need to learn some tricks that can benefit your business. You can call them “social media tricks”- simple and easy to apply to improve your website’s social media presence, increase the customer engagements, and reach your customers easily.
Let’s have a look on them.
- Highlight customer positive response on Facebook
This means, if you are using Facebook, then you should its show off option from all activity Menu. This will help you to show off the positive comments that are given by your customers and are hidden under fresh feeds by others. This trick can feature your customer’s positive feedback on your timeline and help you to get more customer engagements. This will also make your readers aware of great efforts and achievements made by your business. You can get stronger Facebook presence by doing this.
- Google+ posts and their formatting
Google+ is one of the most amazing social media networks in the whole world. And features like the ability to change the font formatting in any post makes it even more interesting and extensive platform to leave a better impression on the customers. You can use its bold, italic, or strikethrough likewise features which enable you to share or comment anything by just adding the symbols. For example, if you want to bold your content, then you have to include an asterisk sign (*) before and after your text. These features can help you to mark those important points you want to make.
- Keep an eye on the shares of your Instagram followers
Instagram is the most trendy social media network that is giving a great business to various companies. If you are active on your Instagram page, then there are several chances that your customers can post photos from your organization’s location. This is one of the best ways to check what customers are interested in your business. The best way to do this is to click a picture of your business, edit it, and after reaching on the final screen, you need to turn on the option, Add to photo map. And then tap name this location to choose name and location of your business. There are so many social media management companies in India that are making use of this trick and gaining enhanced outcomes.
- Focus on customized branding on Twitter
On twitter, you can customize your business’s branding. It is actually very important if you want to stand in the highly competitive market. You need to give your brand a unique identity. This is also very important to make a professional presence in the audience. Unlike other social media platforms, Twitter allows you to customize your profile.
- LinkedIn updates
Social media management agencies in India are using their companies updates on LinkedIn social media network because they are aware of the fact that anyone can get as much creative as they want to get on this social media platform. You can generate more company updates by using an effective trick like post rich media. This improves your customers’ engagements within few days. You can share your youtube videos, links to SlideShare presentations so that your customers come to know how your business social media presence on every social media network.