Search Engine Optimization (SEO) Services, Internet Marketing, Link Building & Data Entry Solutions
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Search Engine Optimization (SEO) & Outsourcing Services

 

You have created a beautiful website! It's now live. A considerable amount of effort has gone in but the result looks worth it. Traffic should start pouring in - you brace yourself up to reply to those unending queries. Surprise! After weeks of waiting, still no queries. You check the web logs and find that you haven't had any visitors! What went wrong?

You talk to people and some of them tell you about Search Engine Optimization (SEO). Realization creeps in. People don't know about your site! Most people find what they are looking for through searches conducted on search engines like Google, Yahoo and MSN. However, when you search for keywords related to your business, your site doesn't feature in results even 20 pages deep. And to think most people won't even go beyond the top two pages or three!

You agree. You need to optimize your site for the search engines. Now, you consider the options available. First, you need to decide whether it is going to be done through offshore SEO outsourcing or completed in-house. If you have competent SEO people on board, go for it. If not, consider outsourcing, as the learning curve doesn't justify attempting it yourself. Too many factors to consider and too much changing too soon!

Once you have decided to outsource your SEO program, you should consider the type of training and knowledge your SEO consultant should possess, to deliver efficient SEO services for your web site.

Regardless of the product or service and company size, SEO is not something that everyone can handle - at least for now. Most SEO consultants can get you some rankings, but they can't make your web site more users friendly or convert the rankings to more traffic and business.

Whether you launch a search engine optimization program in-house or outsource the program, you should check that you haven't missed out on these techniques:

  • Advanced SEO Techniques, including page titles, META descriptions, META keyword sets, internal page cross-linking, search engine submissions, robots.txt files and domain name management.
  • Keyword weighting, proximity, density and related factors.
  • Search term ranking analysis.
  • Link popularity building research, management and strategy.
  • Online forum and industry newsletter monitoring.
  • HTML validation.
  • Optimized web site content writing.

Please ensure that your SEO consultant has the following qualities:

  • Follows essential web site usability practices.
  • Performs proper keyword research, including a firm understanding of the language and the way people search.
  • Appreciates ethical SEO standards (i.e. should know about cloaking, keyword stuffing and the nuances associated with "black hat" and "white hat" SEO).
  • Marketing and branding experience.
  • Project management qualities, including ability to effectively communicate needs and foster cooperation from appropriate stakeholders.
  • Familiarity with pay per click (PPC) programs and how their performance directly relates to natural SEO results.
  • Management of paid inclusion (24 to 72 hour rapid indexing programs).
  • How to adjust to the changing algorithms of search engines.

Our SEO Services guarantee top search engine rankings across major search engines like Google, Yahoo and MSN. Our Link Popularity solutions help to increase the Google Page rank and consequently, the ranking of your website. We have successfully deployed Internet marketing solutions for clients in the US, UK and Europe.

Outsourcing Technologies an SEO outsourcing company based in India, can save you significant amount of time and money by utilizing its team to handle various IT needs including:

For more information, email us at info@outsourcingtechnologies.com or call us at +91 - 981-411-7309

FAQs

Q: What is outsourcing?
A:
As described in the Webster dictionary, "Outsourcing: the practice of subcontracting manufacturing work to outside and especially foreign or nonunion companies". The development of any software, quite logically, falls within the terminology of the word 'manufacturing' & hence, when used for the software industry, the word 'outsourcing' means "offloading the development work to other companies".


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Q: Why do we need outsourcing?
A:
For several reasons:
Due to the tremendous pace & sheer vastness of the IT industry, it is preferred by most of the companies to focus on their respective core competencies & manage a structured growth, rather than a haphazard one. By opting to outsource the work which does not fall within your core competencies, you will still be able to retain the client (everybody knows how difficult...


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