Various tools proved that people conduct more than 100 billion Google searches every month. Search Engine Marketing which previously includes PPC and SEO both, is nowadays referred as only Paid Marketing and can drive highly qualified traffic to your website.
When people search for particular types of products like yours, we can help your website reach these in-market shoppers quickly via our efficient search engine marketing services. The best part is you only pay when they click. Our SEM Services start with in-depth keyword research, comprehensive competitor analysis along with SEM campaign setup and optimization to deliver the best ROI. As a leading search engine marketing company in India, we can help you drastically reduce your CPC while improving your click-through rates, resulting more leads and conversions.
See what our clients have to say…
~ Tracee Jones
~ Emma Le
Monthly reporting is important to know the progress of the campaign. We provide you crystal clear reporting every month to make you sure your hard earned money is not getting wasted.
Proper keywords analysis is important. We do in-depth keywords research and analysis for your campaigns to deliver the best ROI.
Competitor analysis is important to know what your competitors are doing and how to make an effective strategy to compete them. We do in depth competitor analysis and make our strategies accordingly.
Search engine optimization and pay per click is a technical job and requires special skill set. Outsourcing Technologies, as a leading digital marketing company in India and USA , is able to handle everything for you, letting you focus on your business. We do research, setting up your campaigns, optimization, and deploying PPC ads, followed by regular monitoring and reporting to make sure you get the most for your money spent.
At Outsourcing Technologies, we know these services are not sufficient to convert clicks to conversation. There are many other factors including social media marketing, content marketing, online reputation management and many more. For this reason, we offer a range of digital marketing packages which are custom made to fit individual requirements and needs.
Your website must be a driving force and this is where we can help! Search engine marketing services from Outsourcing Technologies can be a powerful methodology to enhance the visibility on major search engines and to draw targeted audience to your website.
Search Engine Marketing (SEM) is paid or unpaid digital marketing in any search engine like Google, Bing, or Yahoo.
Unpaid advertising refers to the use of search engine optimization (SEO). That means your page content reaches the top when people search for specific words, and it speaks to your page. This advertising method is natural, unlike PPC. Not all PPC happens on search engines, however. Social media platforms contain PPC ads, such as Facebook and Instagram.
SEM is an umbrella consisting of Paid and Unpaid marketing.
The big difference is that Search Engine Optimization (SEO) is focused on expanding the website to get traffic from organic search results. On the other hand, the purpose of Search Engine Marketing (SEM) is to get traffic and visibility from all paid & unpaid means.
The two main types of SEM
Search engine marketing is not intended to replace all your other marketing efforts. Instead, it complements almost all other forms of advertising or marketing by involving local customers looking for the products and services you offer.
As mentioned above, SEM incorporates excellent SEO techniques, as well as paid search tools like PPC.
In addition, some SEM strategies include performing local search results, so your business, products, or services are displayed in search queries of people browsing solutions nearby.
